Time
1 hour 44 minutes
Difficulty
Beginner
CEU/CPE
2

Video Transcription

00:02
hi and welcome to lessen to down of the end user fundamentals course.
00:08
This lesson will focus on social media.
00:14
Today. You will learn about
00:15
what social media is
00:18
and the social media timeline
00:20
and examples of social media.
00:25
So what is social media?
00:27
I think most of us know what social media is. But social media refers to websites and APS that allow people to instantly share content such as pictures, videos, opinions, events, etcetera with virtual groups, communities and networks.
00:46
Social media was originally created to allow friends and family to interact,
00:52
but businesses soon realize the value of being able to find an instantly communicate with many potential customers anywhere in the world and started using social media to drive sales through advertising and promotions on social media websites.
01:10
Then there's politics.
01:12
Social media is constantly changing. The evolution of smartphones has had a huge impact on social media and its growth.
01:22
Social media has changed the way we live and do business. It is hard to imagine a world without social media today,
01:32
the first social media website launched in 1997 and was called six degrees.
01:38
Then, in the early two thousands, there was a boom off new social media sites sites such as Flickr for photo sharing, YouTube for video sharing, Facebook and Twitter, to name a few.
01:53
According to social media today dot com,
01:56
roughly 45% of the world's population uses social media, and the average person spends approximately two hours on social media per day,
02:07
as discussed in the previous Lessing Spending so much time on our mobile phones and social media
02:14
creates an increased security risk because we tend not to pay attention.
02:19
We will talk about the risks of social media in the next lesson.
02:25
Is there an increased risk using social media on your phone?
02:34
Yes, there is.
02:36
We tend to be distracted and not pay attention when using social media,
02:40
particularly on our phones. Hence we click links, respond to friend requests
02:47
open, adds etcetera.
02:51
All of which put you at risk.
02:57
In today's lesson, we talked about what social media is.
03:00
We reviewed examples and timelines of social media sites.
03:07
Thank you, and I will see you in the next lesson.

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End User Cyber Fundamentals

This End User Cyber Fundamentals course covers Internet risks such as typosquatting, website spoofing, drive-by downloads, Malvertising, and how to protect yourself using security best practices.

Instructed By

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Lisa Martino
Director, Information Security Governance, Risk & Compliance
Instructor