Top 5 Threat Hunting Myths: “Threat Hunting Is Too Expensive”

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The cybersecurity landscape is in a constant state of change and, as many organizations have learned, it’s no longer a matter of if you’ll face a cyberattack, but when. In today’s world, attackers intentionally look normal to evade automated defenses. With the rise of ransomware, fileless and non-malware attacks, it’s harder than ever to protect your endpoints with confidence.  

To prevent this, threat hunting has emerged as an essential process for organizations to preempt destructive attacks. This process is a proactive approach to cybersecurity that identifies gaps in defenses and stops attacks before they go too deep.

While it may seem aggressive to work on the “assumption of breach” — that attackers are already inside an organization’s network and are covertly monitoring and moving throughout it — the reality is that attackers may be inside a network for days, weeks and even months on end, preparing and executing attacks, without any automated defense detecting their presence.

The bottom line is this: The adversary is hunting for your security gaps…why aren’t you?

Unfortunately, there is a lot of confusion around threat hunting that is preventing professionals from being proactive and getting the most out of their investments.  For this reason, we want to help debunk some of the most common myths about threat hunting. 


Last week we talked about the third myth—”Threat Hunting isn’t Worth My Time“—and this week we’re going to tackle myth #4.

Myth 4 — “Threat Hunting Is Too Expensive”

It doesn’t have to be. If you want to talk about expensive; the average total cost of a breach is $3.86 million, and breaches that take over 30 days to contain can cost companies an extra $1 million.1  In the event that you do need to respond to an incident, the fact that you’ve been threat hunting — and therefore have already collected and centralized all the endpoint activity data in your environment — will significantly reduce the time and money you spend responding and remediating. Additionally, many compliance requirements make it necessary to prove continuous monitoring of your environment, and the fines for not doing so can be massive. A continuously monitored environment also provides a clearer picture of the tools in use, so organizations can assess costs and make more informed decisions about the technology. The truth is that the benefits of being proactive far outweigh any costs.

“But what about the additional staff required to hunt?” you may ask. As mentioned earlier, the majority of security professionals already possess the core skills they need to hunt, and are probably already hunting. The most skilled hunters are homegrown, not hired. In fact, knowing the ins and outs of your environment gives you a huge boost over the adversary. It can actually be less beneficial to hire someone new who isn’t familiar with your environment or corporate governance policies and expect them to be able to predict an attacker’s next move.

If you want to learn more about the top threat hunting myths…

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1 Ponemon Institute 2018 Cost of Data Breach Study, sponsored by IBM

The post Top 5 Threat Hunting Myths: “Threat Hunting Is Too Expensive” appeared first on Carbon Black.

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About Carbon Black, Inc.
Carbon Black is the leading provider of next-generation endpoint security. Carbon Black’s Next-Generation Antivirus (NGAV) solution, Cb Defense, leverages breakthrough prevention technology, “Streaming Prevention,” to instantly see and stop cyberattacks before they execute. Cb Defense uniquely combines breakthrough prevention with market-leading detection and response into a single, lightweight agent delivered through the cloud. With more than 7 million endpoints under management, Carbon Black has more than 2,500 customers, including 30 of the Fortune 100. These customers use Carbon Black to replace legacy antivirus, lock down critical systems, hunt threats, and protect their endpoints from the most advanced cyberattacks, including non-malware attacks.
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